Mitch Gee, Executive Chairman
INCA is delighted to launch the 2018 Awards! Now is the time we ask you to start considering your entries. Which projects were you involved with in 2017 that would qualify for entry into the INCA Awards 2018?
Benefits of entry
There are many benefits of entering a project, not least the PR you receive from winning or being highly commended. Your project will be featured in the Awards brochure, which in 2017 was electronically shared with over 25,000 building professionals. A link to the brochure received 325,000 impressions on Construction Enquirer and Architects Journal. And that’s not all. INCA tweeted about the Awards throughout the build-up and afterwards, and tweets were picked up and shared widely. Entering the INCA Awards 2018 provides you with a case study that you can use in your own literature, on your website and in your PR.
How to enter
It is our aim this year to try and get every member to enter at least one project. Should you need assistance, the Secretariat is on hand to help with your application. We want to ensure that all entries look equally professional, so larger companies with greater marketing resource do not have an advantage. If you are a contractor try to engage with the system supplier. They often have the necessary skill sets to put together a polished application, so are worth getting in touch with.
Photographs are important, and although we don’t want it to be a photographic competition, it is human nature to pick the most photogenic. It doesn’t take much effort for even the amateur to produce a reasonable photograph if a little care is taken. Light is key and photographs on sunny days, early in the morning or later in the afternoon provide angled light that adds depth to a photograph creating shadow and emphasising features. Most good smart phones are able to provide a sufficient image quality, and very often the client or the architect may have commissioned photography that they will be happy to share. However it is not all about the image. It is difficult to make social housing look glamorous, but every project has some unique feature or challenge that makes it interesting.
Please be assured that the judges and judging is completely independent.
This year we want to emphasise the tried and tested nature of external wall insulation in the UK. We know using EWI produces long-term benefits such as regeneration, extending life of a building and the energy efficiency paybacks. To reflect this we are introducing a ‘Heritage Award’ which will be open to projects carried out over 8 years ago and are still shown to be performing well. This award was born out of the desire to counter some of the bad press our industry has received in recent years following the introduction of CESP and ECO, but also gives us the opportunity to celebrate the longevity of EWI.
We also wish to include some of the more exciting new build projects. Unfortunately, these are not always carried out by INCA contractor members as they may be installed by companies whose primary business is drylining. Since we are keen to attract the best of these contractors, we are allowing these projects to enter the Awards, providing the system holder is a member.
Please complete the application form or contact myself or Anna if you would like assistance with your application for the INCA Awards 2018.